Ninth session Idea-Tops AwardExhibition space Design Best award

木写山水：动静相宜演绎视觉盛宴

Submission time:2018-12-26

Project category:Exhibition space Design

Award winning designers:

Description:

木写山水：动静相宜演绎视觉盛宴

TOWOdesign从中国传统的山水画中提炼灵感，将地板产品的展示与游山玩水的体验进行融糅。他们运用参数化设计生成&ldquo木山&rdquo曲面，运用程序进行搭建构件的分解，再借助数控机装加工，将上千个地板部件组装为&ldquo山体&rdquo。同时又利用多媒体技术，将木板变成流动的&ldquo水体&rdquo。

山水间游走的过程分为上山、游山、下山三部分。不同深浅的地板木色描摹层峦叠嶂的轮廓，如同水墨深浅的晕染效果，与富有未来感的楼梯形成一柔一刚、虚实交织的雕塑。楼梯曲折延伸的线条带来跳跃的韵律，金属光泽也与实木质感形成对比。下山道一侧用多媒体技术模拟山涧瀑布的声与色，隐性地展现企业的代表性荣誉。

最新的地板产品陈放于游山的主体空间中，纵向倾斜交错的地板柱子形成展示主体。镜面不锈钢对空间的多次反射，让实体柱子与镜像柱子一起形成一个洞内森林的景象，制造移步易景、亦幻亦真的视觉观感。常规的展品融于山体，分布于几何型步道的附近，形成游山中体验的内容。展品本身成为聚点，引导顾客驻足去触摸木的温暖，感受自然纹理渗透的质朴情感。展品之外的山体用材为素板，展览结束后可拆卸并循环利用，也与企业的环保理念相契合。

Wood floors depict a picture of mountain and water, offering a visual feast with static and dynamic balance

Through drawing inspirations from traditional Chinese landscape painting, TOWOdesign integrated the display of wood flooring products with an experience of sightseeing tour. The studio applied parameterization design to generate curved surface of the &ldquowood-made mountain&rdquo, assembled thousands of wood flooring components into a &ldquomountain massif&rdquo by decomposing and processing different parts via programs and numerical control machine, and meanwhile gave wood floors a shape of &ldquoflowing water&rdquo by utilizing multimedia technology.

The sightseeing tour around mountain and water is divided into three stages, &ldquogoing up to the hill&rdquo, &ldquosightseeing on the hill&rdquo and &ldquogoing downhill&rdquo. Wood floors in different shades depict a picture of overlapping peaks, which is similar to the rendering effect of inks. The metallic luster of the twisted and futuristic stair forms a strong contrast with the texture of solid wood. On one side of the downhill path, multimedia technology was used to simulate the sound and color of a plunging waterfall, which implicitly shows representative honors the Company (TREESSUN) has achieved via scrolling Chinese words on the digital screen.

Latest wood flooring products are displayed on the main space of &ldquosightseeing area on the mountain&rdquo, and longitudinally inclined and crossed floor pillars constitute the main part for exhibition. Through mirror finished stainless steel, the real pillars and its reflections together form a spectacle of forest, which offers a special visual experience that changes as you move. Integrated in the &ldquomountain&rdquo and distributed around the geometric footpath, the wood flooring exhibits attract consumers to feel its warmth and natural texture. The &ldquomountain&rdquo was built with unpainted wood flooring that can be disassembled and reused after the exhibition closes, coinciding with the client&rsquos concept of environmental protection.